Delta and Pine Land Company (D&PL)
WHEN a U.S. cotton producer purchases Delta and Pine Land Company (D&PL) seed, he gets a total value package of revolutionary programs that include research, a pipeline of products, service, seed packaging and profit potential. The total value package has become known as THE COTTON REVOLUTION™, a movement in full swing since 2002 when D&PL began commercializing some of the most exciting cotton seed products to come along in years.
Research has always played a predominant role. A worldwide network of cotton research programs incorporates the large and diverse worldwide cotton germplasm base to produce varieties that offer the greatest potential in reaching new targets in yield, fiber quality and agronomics for individual farms. This dedication to cotton breeding has been ongoing at D&PL since 1915, and has enabled D&PL to develop a full line of value-added seed products.
One of the best product lines in the cotton seed industry only gets better in the years to come because the D&PL pipeline is full of exciting new genetics. In 2005, D&PL will offer the product lineup of DP 444 BG/RR, DP 488 BG/RR and still offer DP 555 BG/RR with its high yield package potential. DP 444 BG/RR and DP 488 BG/RR are early-to-mid and mid-to-full season varieties respectively with high yield and good fiber quality potential. All three varieties have been proven in extensive university OVT testing. The complementary lineup of these three products provides the producer with stacked-gene varieties with high yield potential for all maturity needs. D&PL also offers DP 432 RR, DP 434 RR and DP 494 RR that have also demonstrated good yield and fiber quality potential plus the Roundup Ready® technology.
Over the next several years, look for more new high-yielding varieties offering excellent fiber quality potential to emerge from D&PL's breeding programs. Many of these new products will contain the industry's most advanced transgenic traits such as Bollgard II®, better disease resistance, storm tolerance, length, strength and lower micronaire.
D&PL is the only major cotton seed company that also breeds and sells soybean seed for planting. Like most of its cotton varieties, D&PL soybean products are bred for the South with good yield potential. Most contain Roundup Ready® technology.
The trained agronomists and plant physiologists that comprise D&PL's technical services team provide in-field cotton management assistance and variety performance data to growers. D&PL has a large distribution channel for its products and a complete channel partner initiative to find opportunities and ways to influence downstream purchasers of raw cotton. The long-term goal of this initiative is to have cotton merchants and textile mills asking for cotton grown from D&PL varieties.
D&PL is the leader in seed packaging with several options that add value to producers, such as seed-count packaging and the Boll Box® bulk delivery system, which moves seed from the bulk containers to the planter hopper boxes. Beginning last year, bags of most D&PL Upland varieties contained a minimum of 250,000 seeds and each Boll Box contained 8 million seeds. Pima and Acala varieties will continue to be packaged in 50-pound bags.
D&PL offers a total value package with its seed products, giving producers the best possible potential for a profitable crop. No other cotton seed company has the breadth of research capabilities, or the lineup of cotton seed products that Delta and Pine Land Company does. Year after year growers can rely on D&PL to have the largest selection of stacked-gene, Bollgard®, Roundup Ready® and conventional cotton varieties to choose from. The company supports the products it develops and sells by offering the industry's best technical service in the field. The combination of three product lines — Deltapine, Paymaster and Sure-Grow — provides cotton customers with real choices in varieties, while supplying all growers with the top quality for which D&PL is known.
In August 2004, Syngenta and Delta and Pine Land Company signed an important agreement to develop and commercialize Syngenta transgenic technology known as VipCot™. VipCot is expected to be the first product commercialized under the agreement, followed by stacked traits. Its novel mode of action and high-level control of a broad spectrum of lepidopteran pests will provide a much-needed alternative for cotton growers and an important tool for resistance management.
Roundup Ready, Bollgard and Bollgard II are registered trademarks used under a license from Monsanto Technology LLC. Copyright 2004. Boll Box and The Cotton Revolution are trademarks of Delta and Pine Land Company. VipCot is a trademark of Syngenta.
Helena Chemical Company
HELENA'S theme — People…Products…Knowledge — accurately describes the company's commitment and high level of service to the cotton industry. Across the Cotton Belt — from Virginia to California — Helena's “cotton team” stays busy supplying customers with products and services to help them run their operations profitability. To do that successfully and consistently requires personal commitment, extensive technical knowledge, and the dependability of the Helena distribution system.
Throughout our history, Helena's sales force has always been known as “the best.” It's a reputation that began in the Mississippi Delta in 1957 and continues today.
Today, it's commonplace to read about “fast-changing markets,” or “rapidly evolving technology.” For Helena, there's nothing new about this. It's always been that way. Practices and products are continually shifting, and we've been a leading force in bringing about these positive changes.
And during those revolutionary changes in products and cultural practices, our product line and market reach have grown tremendously.
That's because we've stayed in touch with customers — the people who drive the market. At the same time, we've adapted by learning new technologies and understanding newer, more efficient products. And we've always used our intuitive and technical knowledge to put new technology in the hands of the people who can best utilize it.
So rapid change and progress are nothing new to the Helena sales force. We expect it. This is a primary reason why Helena continues to be a driving force in the U.S. cotton industry — and the strongest link in the supply chain that brings new technology and greater efficiency to the U.S. cotton industry.
U. S. Borax Inc.
BORAX is the world's leading producer of boron fertilizers. The California-based company has been at the forefront of crop research since 1940, and continues to break new ground in boron science. This investment in agronomic research pays off for growers in their efforts to maximize crop yield and quality. For decades, the company's product line — including Granubor® 15% for bulk blends, Fertibor® for suspensions, and Solubor® for foliar applications — has been synonymous with boron fertilizer.
Boron is one of seven essential plant micronutrients, but its effects are macro. B plays a vital role in plant reproduction, controlling flowering, pollen production, germination and fruit development. B is also necessary for plant growth, moving sugars from leaves to growth areas and roots. Independent research shows that B fertilizers can quadruple corn yields and increase cotton yields by more than 500 pounds per acre. Nevertheless, B deficiency is the most widespread of all crop deficiencies, affecting almost all major crops grown around the world.
Trends in B supply, demand and application methods vary by geographic region. The one constant is that replenishing soils deficient in B is vital to achieving maximum crop yields and profits.
Another important trend for the entire fertilizer industry is sustainable development — or how the industry will measure and improve its social, environmental and economic contribution over time. Borax launched its sustainable development program in 2000 to measure, report and improve how its products and practices affect people, the environment and the economy. Through its commitment to sustainable development, Borax has earned its best safety record in company history; lowered its use of natural resources; increased refinery productivity; and completed lifecycle inventories of resources used in mining and manufacturing its five main products.
While Borax believes that its commitment to sustainable development is vital to its ability to maintain society's license to operate, the company also believes it offers a competitive advantage. Borax is already partnering with customers to develop their own sustainable development programs, which, in turn, have helped them meet stricter national reporting requirements, and hold promise for even more advances in practices and products.
For more information on boron, Borax, or our sustainable development program, please visit our website at www.borax.com .
John Deere Company
CONGRATULATIONS to the High Cotton Award winners and nominees. Their knowledge, management skills and determination have earned them success in their farming operations and well-deserved recognition from their peers. John Deere is proud to help sponsor this award program.
John Deere has been serving the equipment needs of cotton growers for decades. Over the years, John Deere equipment has helped growers increase their productivity and profits, and be good stewards of the environment.
For example, the first John Deere self-propelled picker — the No. 8 — was introduced in 1950. It was the first 2-row machine in the industry, capable of matching the daily productivity of 80 fieldhands, and was nearly twice as productive as the one-row models of the time.
The John Deere No. 8 established a new level of productivity in cotton fields during the early 1950s. Today, John Deere is the largest producer of farm equipment in the world, and John Deere cotton pickers, sprayers, tractors, planters and tillage equipment continue to provide growers with the performance and quality they can depend on day after day.
Last year John Deere raised the bar with the 9986 cotton picker. The increased efficiency and added operator comfort features give our farmer customers the productivity they deserve. In keeping with John Deere's tradition of listening to producers and responding to their needs, John Deere continually refines its products to make our customers the world's most productive.
As the Cotton Producers of the World produce “High Quality Cotton,” John Deere dealers produce quality in their Aftermarket Departments. Their commitment is to help their customers be more productive and profitable and to provide them with the best equipment values in the industry.
Emergent Genetics, Inc.
LIKE the High Cotton Award winners, Emergent Genetics, Inc. is a cotton industry leader. Stoneville® brand cotton was the world's first to commercialize genetically-enhanced cotton seed. Emergent Genetics set a new packaging standard by changing to a 230,000 seed count package. And Emergent Genetics Quality Assurance is the first — and only — to achieve ISO 9001:2000 certification.
Emergent Genetics supports High Cotton Award winners and other innovative U.S. cotton producers by providing high quality planting seed under the Stoneville and NexGen™ brands in a broad portfolio of germplasm, maturities and technologies.
For example, Stoneville brand stacked picker variety, ST 5599BR, delivered high yields for growers and excellent fiber quality for textile mills this past season. Other stacked picker varieties include ST 4575BR, ST 5242BR and ST 4892BR. New stacked Bollgard II® picker varieties include ST 4646B2R and ST 3636B2R.
Growers who prefer a single-gene Roundup Ready® picker variety or need an option for refugia can choose from outstanding varieties such as new ST 4686R, ST 4793R and ST 5303R.
Growers in the Southern Cotton Belt will have two new Stoneville brand full-season varieties — ST 6636BR and ST 6848R. Stoneville brand ST 6636BR is a Bollgard/Roundup Ready variety. ST 6848R, a single-gene Roundup Ready variety, comes from the same new full-season maturity germplasm as ST 6636BR. Both varieties offer good yield potential and tremendous fiber quality.
For Southwest cotton growers, new NexGen brand NG 3969R and Stoneville brand ST 3664R have Roundup Ready technology and represent new germplasm. These two stormproof varieties are capable of moving into areas south of Lubbock where growers have turned to picker varieties for higher yields and fiber quality that are associated with a fuller season maturity.
NG 3969R is the latest addition to the high-fiber-quality, stormproof NexGen brand of cotton varieties. NexGen cotton varieties offer excellent yield potential and premium fiber quality for Southwest growers. NG 1553R and NG 2448R are planted Lubbock north (into Oklahoma and Kansas), and NG 3969R planted Lubbock south. These unique stormproof Roundup Ready varieties complement our Stoneville brand stripper portfolio — ST 3539BR, ST 2454R and new ST 3664R.
For more information on Stoneville and NexGen brand cotton varieties, go to www.stoneville.com 
Stoneville® and NexGen™ are trademarks of Emergent Genetics, Inc. Bollgard®, Bollgard II® and Roundup Ready® are registered trademarks used under license from Monsanto Technology LLC.
SYNGENTA Crop Protection is pleased to continue its participation in the Farm Press High Cotton Awards and congratulates each nominee and winner. Syngenta only enhanced one of the strongest cotton products portfolios in the industry in 2004. The highly-anticipated launches of several new herbicides from Syngenta occurred in time for the 2004 planting season, thereby allowing growers to quickly become aware of the many benefits these products have to offer. Envoke®, Suprend® and Sequence® herbicides were introduced as the newest options for effectively providing broad-spectrum control of weeds and grasses in cotton. Used individually or in a program, these outstanding herbicides offer bottom-line results, while providing alternative modes of action to help manage glyphosate resistance.
Syngenta introduced two new cotton fungicide options this year as well — Dynasty® CST and Uniform™. Dynasty CST is a seed-delivered fungicide that protects against a broad spectrum of seed-borne and soil-borne cotton diseases. Uniform, a convenient pre-mix formulation of Quadris® and Ridomil Gold®, is a liquid in-furrow that offers effective control of the three phases of cotton diseases.
These products join a distinguished Syngenta cotton products portfolio that growers have come to depend on and trust, including Caparol®, Centric®, Curacron®, Dual Magnum®, Fusilade® DX, Fusion®, Gramoxone Max™, Karate® with Zeon Technology™, Touchdown®, Warrior® with Zeon Technology™, Zephyr®, Zorial®, Apron XL®, Cruiser® and Maxim®.
Syngenta Crop Protection continues to provide innovative products, valued services and superior technology that best satisfy its customers' needs in agribusiness.
Valor® Herbicide & Valent U.S.A.,
1st Year Sponsor of High Cotton Award
Congratulations nominees and winners. You are truly the best of the best!
COTTON producers who “consistently produce high yielding, high quality and profitable crops” is how Farm Press describes this year's High Cotton Award recipients. Valor Herbicide, a broad spectrum, residual control pre-emerge and layby herbicide, helps cotton growers reach the status of High Cotton Award winner along with our tried-and-true products of Orthene® Insecticide and Select® Herbicide. No matter your tillage system or preferred application timing (fall/winter, spring, pre-emerge or layby), if you have problem weeds like marestail, morningglories, lambsquarters, pigweeds or teaweed, Valor Herbicide gives you residual control as well as crop rotational flexibility. Unleash the newest chemistry for cotton weed control.
Unleash the power of Valor.