Deere’s new FarmSight technology is as much a strategy as a product

John Deere’s David Everitt says the company’s new FarmSight technology is designed to help farmers improve productivity under almost any conditions. Everitt says Deere is taking extra steps to make sure FarmSight works in almost any setting imaginable. He discussed the approach in the second of two videos from a briefing held for ag editors and security analysts in Des Moines, Iowa. 

TAGS: Management
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